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2012 Water

Items tagged: Environmental Claims - A Guide for Industry and Adverti

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New Guidelines for Green Advertising

October 2, 2008 - 1:02 pm

With just about every company claiming to be greener than the next, consumers can be forgiven for being confused. Recently the federal Competition Bureau and the Canadian Standards Association teamed up to produce guidelines aimed at avoiding "greenwashing" — whereby advertisers, either intentionally...

Categories: Features

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January - February 2012

January - February 2012

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